The creative team at Gigasavvy just returned from an epic trip to Creative South, a creative conference in the heart of Columbus, Georgia. Creative South brings the creative community together as a family. Designers, photographers, marketing professionals, students, and executives come together to hear key speakers on the subject of design, inspiration, motivation, and life. It was a week packed with education, speakers, and entertainment—not to mention the unique and close-knit atmosphere, fun parties, and creative energy in abundance. Oh, and enough hugs and laughs to last you until next year’s event!
We had some golden nuggets we brought back home with us—truths and inspiring thoughts we’ll keep in our arsenal, and add to when we head back next year.
Here are six of the most important takeaways we gathered from Creative South.
Always Be Curious
Brian Manley, one of our favorite speakers, had a great phrase, ABC, which stands for Always Be Curious. His energy on stage, the example he sets because of the type of person he is, and his engaging banter, all remind us to always be curious and have the tenacity to try new things—in design and in life.
1% Idea 99% Execution
Aaron Sechrist’s point really hit home. How many of us in the creative field devote hours upon hours to our ideas and a lot less to our actions? Chances are the majority of us marinate in our ideas more than we should, often taking time away from executing them. What is important to remember, is while an idea is never complete, sooner or later you have to act upon it with tangible and concrete objectives.
Yes, You Can Do It
Coming back home brought with it the realization that we actually can accomplish anything we want (seriously). This is not fluff, but actual fact. The trick, and hardest part to master, is believing we have control over what we desire to accomplish. Creative South speaker, Octavious Newman, eloquently stated, “What you believe affects how you think and what you create.” We couldn’t have said it better ourselves.
With Great Power, Comes Great Responsibility
With a lot of focused effort in the right direction, designers can have a large influence on their work and how their work affects individuals and groups. We have the desire to create things that influence others and instill change in a positive way. The power of influence is in design, and with the ability to do so, we have the responsibility to make it not only influential but also really freakin’ good.
Recharge and Renew For Creative Health
Without time to recharge, there is no renewal of creative inspiration—work and life both become stale. Take time off, make sure to use creativity in other areas of your life outside of work. Find up a new hobby or a fun weekend project. Spend time with your friends and family, and make a clear separation of work and time with loved ones. Get off your computer, get off your phone, and interact with people. When you do so, you will have a renewed energy, better relationships and that creative spark with new projects at your job.
Truly Great Design Happens When You Honor Your Individuality
If every designer tried to be like every designer the world would look boring, the internet would run stagnant, and life as we know it would become a giant moldy mud puddle that smells of Orwellian nightmares. A designer’s true magic lies within, in the part of you that is different from others. Celebrate that and design from there. It is what will contribute most to a more vivid and beautiful world.
These six truths ignited our entire team’s creativity and passion for what they do. We came back feeling energized and ready to attack whatever projects and challenges come our way. (And that’s not just the southern BBQ talking!)
On Another Note…
It Was An Honor as Always
This was my third year attending Creative South and the second year being on the Board of Directors and Staff of this event (along with fellow Gigasavvy team member, Rob Davarnia). This was a very special year for me since Gigasavvy was an official sponsor of the event, and I got to attend with our entire creative team. The team got to experience firsthand why Rob and I get so excited each year in preparation for this conference and now know what it means when we say, “it’s a family reunion.”I’m so proud for our team to be part of that family, and we can’t wait to return next year!
To my big brother, Mike Jones, we love you and are so grateful for everything you and the entire Creative South team do! We’re honored to be part of your family. To the 575+ amazing speakers and attendees, it was so much fun hugging old friends and making new ones. Thank you all for the support of this conference and making it what it is. You are the true heart of this conference and have been the biggest driving force in making this event such an intimate and close family gathering each year.
P.S. Mike, we’ve got a smoker and BBQ ready to go for you when you come visit the Gigasavvy office this summer!
P.P.S. Here are a few of our favorite photos from this year’s event!