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	<title>Our Work &#8211; Gigasavvy</title>
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	<description>Marketing &#38; Advertising Agency &#124; Orange County, CA</description>
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		<title>Flexfit</title>
		<link>https://www.gigasavvy.com/work/flexfit/</link>
		
		<dc:creator><![CDATA[Ellie Stern]]></dc:creator>
		<pubDate>Thu, 26 Mar 2026 15:36:32 +0000</pubDate>
				<guid isPermaLink="false">https://www.gigasavvy.com/?post_type=our_work&#038;p=13935</guid>

					<description><![CDATA[Where Discipline Meets Design: The Pre-Ritual Story]]></description>
										<content:encoded><![CDATA[<div id="block_b90fe7226085a01901eea418c34e5011" class=" acf-custom-block block-gigasavvy-work-project-hero block-work-project-hero" style=""><div class="image"><img fetchpriority="high" decoding="async" width="2560" height="1707" src="https://www.gigasavvy.com/wp/wp-content/uploads/2026/03/Flexfit_Hailie-Deegan_NC_0782-scaled.jpg" class="" alt="" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2026/03/Flexfit_Hailie-Deegan_NC_0782-scaled.jpg 2560w, https://www.gigasavvy.com/wp/wp-content/uploads/2026/03/Flexfit_Hailie-Deegan_NC_0782-300x200.jpg 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2026/03/Flexfit_Hailie-Deegan_NC_0782-1024x683.jpg 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2026/03/Flexfit_Hailie-Deegan_NC_0782-768x512.jpg 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2026/03/Flexfit_Hailie-Deegan_NC_0782-1536x1024.jpg 1536w, https://www.gigasavvy.com/wp/wp-content/uploads/2026/03/Flexfit_Hailie-Deegan_NC_0782-2048x1365.jpg 2048w" sizes="(max-width: 2560px) 100vw, 2560px" /></div><div class="work-title">
      <p class="h4 mb-0 scrollmagic speed2">Flexfit</p><h1 class="title scrollmagic speed3 offset2">Where Discipline Meets Design: The Pre-Ritual Story</h1></div></div>

<div class="block-full-width scrollmagic from-bottom speed2 acf-custom-block block-full-width-content has-padding-none has-height-auto" id="block_d9f6d16b22dee1d595b47f0c064acdbd" style=""><div class="inner-blocks width-narrow">

<p class="has-text-align-center h6" style="font-style:normal;font-weight:500">CHALLENGES SOLVED</p>



<p class="has-text-align-center">Brand Loyalty / Brand Soul / Category Innovation</p>

</div></div>

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                  <p class="title h3">Insight</p>
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                  <p class="description">For decades, Flexfit® has mirrored the journey of the elite athlete: a relentless, behind-the-scenes pursuit of perfection. Just as a competitor&#8217;s success is rooted in the unseen ritual, their product&#8217;s performance is the result of constant technical refinement, proving that greatness is a habit.</p>
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                  <p class="title h3">Idea</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">We developed a cinematic campaign featuring Surf, MMA, and NASCAR competitors that bridges the gap between athlete preparation and product engineering. By showcasing the discipline required before the spotlight, we positioned Flexfit® as the ultimate partner in performance: built for the grind and engineered for the win.</p>
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                  <p class="title h3">Impact</p>
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                  <p class="description">The Q1 2026 video-led rollout drove a significant surge in brand authority and digital engagement. By highlighting the shared values of resilience and precision, the campaign successfully solidified Flexfit’s status as the industry standard for functional excellence.</p>
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<p></p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Coast Southwest</title>
		<link>https://www.gigasavvy.com/work/coast-southwest-2/</link>
		
		<dc:creator><![CDATA[Ellie Stern]]></dc:creator>
		<pubDate>Wed, 15 Apr 2026 15:41:50 +0000</pubDate>
				<guid isPermaLink="false">https://www.gigasavvy.com/?post_type=our_work&#038;p=13964</guid>

					<description><![CDATA[Utilizing AI to Create a World of Possibilities]]></description>
										<content:encoded><![CDATA[<div id="block_e5b0208ae04385b39e1294a597d2277f" class=" acf-custom-block block-gigasavvy-work-project-hero block-work-project-hero" style=""><div class="image"><img loading="lazy" decoding="async" width="2560" height="1333" src="https://www.gigasavvy.com/wp/wp-content/uploads/2026/04/GSM-2724-Website-CaseStudy-CSW-Brandcampaign-Hero-.jpg" class="" alt="" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2026/04/GSM-2724-Website-CaseStudy-CSW-Brandcampaign-Hero-.jpg 2560w, https://www.gigasavvy.com/wp/wp-content/uploads/2026/04/GSM-2724-Website-CaseStudy-CSW-Brandcampaign-Hero--300x156.jpg 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2026/04/GSM-2724-Website-CaseStudy-CSW-Brandcampaign-Hero--1024x533.jpg 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2026/04/GSM-2724-Website-CaseStudy-CSW-Brandcampaign-Hero--768x400.jpg 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2026/04/GSM-2724-Website-CaseStudy-CSW-Brandcampaign-Hero--1536x800.jpg 1536w, https://www.gigasavvy.com/wp/wp-content/uploads/2026/04/GSM-2724-Website-CaseStudy-CSW-Brandcampaign-Hero--2048x1066.jpg 2048w" sizes="auto, (max-width: 2560px) 100vw, 2560px" /></div><div class="work-title">
      <p class="h4 mb-0 scrollmagic speed2">Coast Southwest</p><h1 class="title scrollmagic speed3 offset2">Utilizing AI to Create a World of Possibilities</h1></div></div>

<div class="block-full-width scrollmagic from-bottom speed2 acf-custom-block block-full-width-content has-padding-none has-height-auto" id="block_5214ca68679b4fbbbbb8a0ba718d8b95" style=""><div class="inner-blocks width-narrow">

<p class="has-text-align-center h6" style="font-style:normal;font-weight:500">CHALLENGES SOLVED</p>



<p class="has-text-align-center">Brand Loyalty / Brand Soul / Category Innovation</p>

</div></div>

<div id="block_bf462440ff53802630d6817099265715" class="block-full-width  acf-custom-block block-work-project-details" style=""><div class="row-wrapper scrollmagic speed1">
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                  <p class="title h3">Insight</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">In an industry built on progress, visual assets have become stagnant, causing even the most innovative companies in the chemical industry tend to blend into a sea of sameness.</p>
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              </div><div class="row-wrapper scrollmagic speed1">
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                  <p class="title h3">Idea</p>
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                  <p class="description">Embrace a hybrid creative workflow using AI and traditional design tools to create a bold, ownable visual language that visualizes the complex nature of chemistry.</p>
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              </div><div class="row-wrapper scrollmagic speed1">
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                  <p class="title h3">Impact</p>
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                  <p class="description">Successfully launched a 2025 brand ad series that communicated Coast Southwest’s spirit of innovation in a way no stock image could achieve.</p>
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<div class=" acf-custom-block block-cta-button" id="block_aa26939c6a23455d0cc3b145d3ff3179" style="" >
          <p class="has-text-align-center"><a href="https://www.gigasavvy.com/creating-bold-chemistry-with-ai/" target="_self" class="btn  btn-primary size-normal">Read more about the campaign here.</a></p>
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		<item>
		<title>Lendistry</title>
		<link>https://www.gigasavvy.com/work/lendistry/</link>
		
		<dc:creator><![CDATA[Ellie Stern]]></dc:creator>
		<pubDate>Tue, 12 Aug 2025 23:01:27 +0000</pubDate>
				<guid isPermaLink="false">http://localhost:10058/?post_type=our_work&#038;p=13416</guid>

					<description><![CDATA[Where Capital Meets Community]]></description>
										<content:encoded><![CDATA[<div id="block_a4a076b84fbe27c511d8f6c955e1518e" class=" acf-custom-block block-gigasavvy-work-project-hero block-work-project-hero" style=""><div class="image"><img loading="lazy" decoding="async" width="2560" height="990" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/08/Hero-Image.jpg" class="" alt="Lendistry hero" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2025/08/Hero-Image.jpg 2560w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/08/Hero-Image-300x116.jpg 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/08/Hero-Image-1024x396.jpg 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/08/Hero-Image-768x297.jpg 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/08/Hero-Image-1536x594.jpg 1536w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/08/Hero-Image-2048x792.jpg 2048w" sizes="auto, (max-width: 2560px) 100vw, 2560px" /></div><div class="work-title">
      <p class="h4 mb-0 scrollmagic speed2">Lendistry</p><h1 class="title scrollmagic speed3 offset2">Where Capital Meets Community</h1></div></div>

<div class="block-full-width scrollmagic from-bottom speed2 acf-custom-block block-full-width-content has-padding-none has-height-auto" id="block_b2219d50aba39d62197cc4d5ef6cc5bc" style=""><div class="inner-blocks width-narrow">

<p class="has-text-align-center h6" style="font-style:normal;font-weight:500">CHALLENGES SOLVED</p>



<p class="has-text-align-center">Brand Soul</p>

</div></div>

<div id="block_9c1d6979ee3256bc7f175dcc59200f07" class="block-full-width  acf-custom-block block-work-project-details" style=""><div class="row-wrapper scrollmagic speed1">
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                  <div class="icon"><img decoding="async" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/05/globe.svg" class="" alt="Globe" /></div>
                  </div><div class="col col-title scrollmagic from-left speed2 offset2">
                  <p class="title h3">Insight</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">Lendistry is a minority-led fintech lender committed to equitable economic growth, having delivered over $10 billion in loans and grants to underserved small businesses nationwide.</p>
                  </div></div>
              </div><div class="row-wrapper scrollmagic speed1">
              <div class="row row-details"><div class="col col-icon scrollmagic from-left speed2 offset1">
                  <div class="icon"><img decoding="async" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/05/globe.svg" class="" alt="Globe" /></div>
                  </div><div class="col col-title scrollmagic from-left speed2 offset2">
                  <p class="title h3">Idea</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">Partnering with the L.A. Sparks and WNBA All-Star Azurá Stevens, Lendistry builds authentic connections by spotlighting real success stories from local, minority-owned small businesses.</p>
                  </div></div>
              </div><div class="row-wrapper scrollmagic speed1">
              <div class="row row-details"><div class="col col-icon scrollmagic from-left speed2 offset1">
                  <div class="icon"><img decoding="async" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/05/globe.svg" class="" alt="Globe" /></div>
                  </div><div class="col col-title scrollmagic from-left speed2 offset2">
                  <p class="title h3">Impact</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">Lendistry reaches over 250,000 fans annually at L.A. Sparks home games—a powerful platform to share its heartfelt mission and showcase the real impact of expanding access to capital.</p>
                  </div></div>
              </div></div>

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<div class="work-project-photos container p-0 " style="background-color: ;">
			  <div class="row layout-photos-one"><div class="col single scrollmagic-fx fade-from-bottom  row-photo-0">
					  <figure class=""><img loading="lazy" decoding="async" width="1920" height="1080" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/08/Lendistry_30s_H264_30fps_Master_052825-azura.png" class="attachment-full size-full" alt="Lendistry gallery 5" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2025/08/Lendistry_30s_H264_30fps_Master_052825-azura.png 1920w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/08/Lendistry_30s_H264_30fps_Master_052825-azura-300x169.png 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/08/Lendistry_30s_H264_30fps_Master_052825-azura-1024x576.png 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/08/Lendistry_30s_H264_30fps_Master_052825-azura-768x432.png 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/08/Lendistry_30s_H264_30fps_Master_052825-azura-1536x864.png 1536w" sizes="auto, (max-width: 1920px) 100vw, 1920px" /></figure></div></div>
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<div class="work-project-photos container p-0 " style="background-color: ;">
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<p></p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>HI-CHEW</title>
		<link>https://www.gigasavvy.com/work/hi-chew-worlds-of-flavor/</link>
		
		<dc:creator><![CDATA[Gigasavvy]]></dc:creator>
		<pubDate>Fri, 21 Feb 2025 01:58:00 +0000</pubDate>
				<guid isPermaLink="false">https://gigasavvy-dev-site.local/?post_type=our_work&#038;p=12636</guid>

					<description><![CDATA[An Explosion of Flavor and Creativity
]]></description>
										<content:encoded><![CDATA[<div id="block_ad14d80de1a0e60bbca245fcca060c8e" class=" acf-custom-block block-gigasavvy-work-project-hero block-work-project-hero" style=""><div class="image"><img loading="lazy" decoding="async" width="2048" height="1235" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/02/HiChew_HeaderImage_2048x1235-1.jpg" class="" alt="" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2025/02/HiChew_HeaderImage_2048x1235-1.jpg 2048w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/02/HiChew_HeaderImage_2048x1235-1-300x181.jpg 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/02/HiChew_HeaderImage_2048x1235-1-1024x618.jpg 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/02/HiChew_HeaderImage_2048x1235-1-768x463.jpg 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/02/HiChew_HeaderImage_2048x1235-1-1536x926.jpg 1536w" sizes="auto, (max-width: 2048px) 100vw, 2048px" /></div><div class="work-title">
      <p class="h4 mb-0 scrollmagic speed2">HI-CHEW Worlds of Flavor</p><h1 class="title scrollmagic speed3 offset2">An Explosion of Flavor and Creativity</h1></div></div>

<div class="block-full-width scrollmagic from-bottom speed2 acf-custom-block block-full-width-content has-padding-none has-height-auto" id="block_c9c347cfed8bb0bb1dd458df75641c67" style=""><div class="inner-blocks width-narrow">

<p class="has-text-align-center h6" style="font-style:normal;font-weight:500">CHALLENGES SOLVED</p>



<p class="has-text-align-center">Brand Loyalty / Market Expansion</p>

</div></div>

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                  <div class="icon"><img decoding="async" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/05/globe.svg" class="" alt="Globe" /></div>
                  </div><div class="col col-title scrollmagic from-left speed2 offset2">
                  <p class="title h3">Insight</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">In a crowded candy market, HI-CHEW® stands out with bold flavors and variety—but to grow its share, it needed a stronger visual identity and deeper consumer connection.</p>
                  </div></div>
              </div><div class="row-wrapper scrollmagic speed1">
              <div class="row row-details"><div class="col col-icon scrollmagic from-left speed2 offset1">
                  <div class="icon"><img decoding="async" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/05/globe.svg" class="" alt="Globe" /></div>
                  </div><div class="col col-title scrollmagic from-left speed2 offset2">
                  <p class="title h3">Idea</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">Create a high-energy campaign that showcases HI-CHEW®’s vast fruit flavor portfolio by transporting audiences through bold, flavor-inspired worlds.</p>
                  </div></div>
              </div><div class="row-wrapper scrollmagic speed1">
              <div class="row row-details"><div class="col col-icon scrollmagic from-left speed2 offset1">
                  <div class="icon"><img decoding="async" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/05/globe.svg" class="" alt="Globe" /></div>
                  </div><div class="col col-title scrollmagic from-left speed2 offset2">
                  <p class="title h3">Impact</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">The Worlds of Flavor campaign captivated millions across major streaming and social platforms, boosting brand awareness and reinforcing HI-CHEW®’s playful, flavorful identity.</p>
                  </div></div>
              </div></div>

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				<div style="padding:56.25% 0 0 0;position:relative;"><iframe src="https://player.vimeo.com/video/1058780781?badge=0&amp;autopause=0&amp;player_id=0&amp;app_id=58479" style="position:absolute;top:0;left:0;width:100%;height:100%;" frameborder="0" allow="autoplay; fullscreen; picture-in-picture" allowfullscreen></iframe></div>
				</div><script src="https://player.vimeo.com/api/player.js"></script>
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<div class="work-project-photos container p-0 " style="background-color: ;">
			  <div class="row layout-photos-one"><div class="col single scrollmagic-fx fade-from-bottom  row-photo-0">
					  <figure class=""><img loading="lazy" decoding="async" width="2560" height="1371" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/03/03-GSM2482_CaseStudies_HICHEW_WOF_TropicalLogo-scaled.jpg" class="attachment-full size-full" alt="" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2025/03/03-GSM2482_CaseStudies_HICHEW_WOF_TropicalLogo-scaled.jpg 2560w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/03/03-GSM2482_CaseStudies_HICHEW_WOF_TropicalLogo-scaled-300x161.jpg 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/03/03-GSM2482_CaseStudies_HICHEW_WOF_TropicalLogo-scaled-1024x548.jpg 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/03/03-GSM2482_CaseStudies_HICHEW_WOF_TropicalLogo-scaled-768x411.jpg 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/03/03-GSM2482_CaseStudies_HICHEW_WOF_TropicalLogo-scaled-1536x823.jpg 1536w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/03/03-GSM2482_CaseStudies_HICHEW_WOF_TropicalLogo-scaled-2048x1097.jpg 2048w" sizes="auto, (max-width: 2560px) 100vw, 2560px" /></figure></div></div>
			  </div>

<div class="work-project-photos container p-0 " style="background-color: ;">
			  <div class="row layout-photos-one"><div class="col single scrollmagic-fx fade-from-bottom  row-photo-0">
					  <figure class=""><img loading="lazy" decoding="async" width="2560" height="1333" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/03/04-GSM2482_CaseStudies_HICHEW_WOF_Collage-scaled.jpg" class="attachment-full size-full" alt="HI-CHEW Worlds of Flavor Candy Collage" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2025/03/04-GSM2482_CaseStudies_HICHEW_WOF_Collage-scaled.jpg 2560w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/03/04-GSM2482_CaseStudies_HICHEW_WOF_Collage-scaled-300x156.jpg 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/03/04-GSM2482_CaseStudies_HICHEW_WOF_Collage-scaled-1024x533.jpg 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/03/04-GSM2482_CaseStudies_HICHEW_WOF_Collage-scaled-768x400.jpg 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/03/04-GSM2482_CaseStudies_HICHEW_WOF_Collage-scaled-1536x800.jpg 1536w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/03/04-GSM2482_CaseStudies_HICHEW_WOF_Collage-scaled-2048x1066.jpg 2048w" sizes="auto, (max-width: 2560px) 100vw, 2560px" /></figure></div></div>
			  </div>

<div class="work-project-photos container p-0 " style="background-color: ;">
			  <div class="row layout-photos-one"><div class="col single scrollmagic-fx fade-from-bottom  row-photo-0">
					  <figure class=""><img loading="lazy" decoding="async" width="2560" height="1371" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/03/05-GSM2482_CaseStudies_HICHEW_WOF_OriginalMixLogo-scaled.jpg" class="attachment-full size-full" alt="HI-CHEW Worlds of Flavor Case Study Original Flavors Candy" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2025/03/05-GSM2482_CaseStudies_HICHEW_WOF_OriginalMixLogo-scaled.jpg 2560w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/03/05-GSM2482_CaseStudies_HICHEW_WOF_OriginalMixLogo-scaled-300x161.jpg 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/03/05-GSM2482_CaseStudies_HICHEW_WOF_OriginalMixLogo-scaled-1024x548.jpg 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/03/05-GSM2482_CaseStudies_HICHEW_WOF_OriginalMixLogo-scaled-768x411.jpg 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/03/05-GSM2482_CaseStudies_HICHEW_WOF_OriginalMixLogo-scaled-1536x823.jpg 1536w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/03/05-GSM2482_CaseStudies_HICHEW_WOF_OriginalMixLogo-scaled-2048x1097.jpg 2048w" sizes="auto, (max-width: 2560px) 100vw, 2560px" /></figure></div></div>
			  </div>
</div></div>


<p></p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Flexfit</title>
		<link>https://www.gigasavvy.com/work/flexfit-b2b-marketing/</link>
		
		<dc:creator><![CDATA[Ellie Stern]]></dc:creator>
		<pubDate>Sat, 04 Jan 2025 00:54:53 +0000</pubDate>
				<guid isPermaLink="false">https://gigasavvy-dev-site.local/?post_type=our_work&#038;p=12591</guid>

					<description><![CDATA[A B2B Marketing Partnership that Sends Sales Soaring]]></description>
										<content:encoded><![CDATA[<div id="block_08a38f7f78b3d017dfcdcdb90e02943d" class=" acf-custom-block block-gigasavvy-work-project-hero block-work-project-hero" style=""><div class="image"><img loading="lazy" decoding="async" width="2560" height="1226" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/COVER_FLEX_FIT_0111602-scaled-WIDE-scaled.jpg" class="" alt="Flexfit" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/COVER_FLEX_FIT_0111602-scaled-WIDE-scaled.jpg 2560w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/COVER_FLEX_FIT_0111602-scaled-WIDE-scaled-300x144.jpg 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/COVER_FLEX_FIT_0111602-scaled-WIDE-scaled-1024x490.jpg 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/COVER_FLEX_FIT_0111602-scaled-WIDE-scaled-768x368.jpg 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/COVER_FLEX_FIT_0111602-scaled-WIDE-scaled-1536x736.jpg 1536w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/COVER_FLEX_FIT_0111602-scaled-WIDE-scaled-2048x981.jpg 2048w" sizes="auto, (max-width: 2560px) 100vw, 2560px" /></div><div class="work-title">
      <p class="h4 mb-0 scrollmagic speed2">Flexfit</p><h1 class="title scrollmagic speed3 offset2">A B2B Creative Partnership that Sends Sales Soaring </h1></div></div>

<div class="block-full-width scrollmagic from-bottom speed2 acf-custom-block block-full-width-content has-padding-none has-height-auto" id="block_bd8460ff389c741c53bd0ea5f6aec934" style=""><div class="inner-blocks width-narrow">

<p class="has-text-align-center h6" style="font-style:normal;font-weight:500">CHALLENGES SOLVED</p>



<p class="has-text-align-center">Brand Loyalty / Brand Relevance</p>

</div></div>

<div id="block_27db769e0db28e59cf0188cc2460d24a" class="block-full-width  acf-custom-block block-work-project-details" style=""><div class="row-wrapper scrollmagic speed1">
              <div class="row row-details"><div class="col col-icon scrollmagic from-left speed2 offset1">
                  <div class="icon"><img decoding="async" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/05/globe.svg" class="" alt="Globe" /></div>
                  </div><div class="col col-title scrollmagic from-left speed2 offset2">
                  <p class="title h3">Insight</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">Flexfit® revolutionized hat comfort with innovative performance designs. Now, they&#8217;re returning to their roots to remind customers they&#8217;re more than just another hat manufacturer.</p>
                  </div></div>
              </div><div class="row-wrapper scrollmagic speed1">
              <div class="row row-details"><div class="col col-icon scrollmagic from-left speed2 offset1">
                  <div class="icon"><img decoding="async" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/05/globe.svg" class="" alt="Globe" /></div>
                  </div><div class="col col-title scrollmagic from-left speed2 offset2">
                  <p class="title h3">Idea</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">Showcase Flexfit®&#8217;s innovative designs and lifestyle features, taking a consumer driven approach to highlight how their technologies enhance the end user&#8217;s experience.</p>
                  </div></div>
              </div><div class="row-wrapper scrollmagic speed1">
              <div class="row row-details"><div class="col col-icon scrollmagic from-left speed2 offset1">
                  <div class="icon"><img decoding="async" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/05/globe.svg" class="" alt="Globe" /></div>
                  </div><div class="col col-title scrollmagic from-left speed2 offset2">
                  <p class="title h3">Impact</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">Flexfit®&#8217;s &#8220;Fit for the Future&#8221; campaign resulted in a 240% rise in eCommerce sales, 65% boost in Instagram engagement, and 405% increase in tradeshow foot traffic.</p>
                  </div></div>
              </div></div>

<div class="block-full-width  acf-custom-block block-full-width-content has-padding-normal has-height-auto" id="block_52b33478460de41b864454b5fd1119c0" style=""><div class="inner-blocks width-med-large">
<div class="work-project-videos container"><div id="work-video-player" class="wp-block-image play-button scrollmagic-fx fade-from-bottom" data-current-video="" data-current-image="12592">
			  <a href="#work-video-player" class="main-video-cover" onclick="playWorkVideo(0);"><img loading="lazy" decoding="async" width="2560" height="1920" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEX_FIT_0111279-scaled.jpg" class="work-video-image" alt="" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEX_FIT_0111279-scaled.jpg 2560w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEX_FIT_0111279-scaled-300x225.jpg 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEX_FIT_0111279-scaled-1024x768.jpg 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEX_FIT_0111279-scaled-768x576.jpg 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEX_FIT_0111279-scaled-1536x1152.jpg 1536w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEX_FIT_0111279-scaled-2048x1536.jpg 2048w" sizes="auto, (max-width: 2560px) 100vw, 2560px" /></a><div id="work-video-embed-0" class="work-video-embed hidden">
				<div style="padding:56.25% 0 0 0;position:relative;"><iframe src="https://player.vimeo.com/video/1043477201?badge=0&amp;autopause=0&amp;player_id=0&amp;app_id=58479" style="position:absolute;top:0;left:0;width:100%;height:100%;" frameborder="0" allow="autoplay; fullscreen; picture-in-picture" allowfullscreen></iframe></div>
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<div class="work-project-photos container p-0 " style="background-color: ;">
			  <div class="row layout-photos-one"><div class="col single scrollmagic-fx fade-from-bottom  row-photo-0">
					  <figure class=""><img loading="lazy" decoding="async" width="2560" height="1440" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEX_FIT_0111875_v2-1-scaled.jpg" class="attachment-full size-full" alt="B2B Marketing Tech Video" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEX_FIT_0111875_v2-1-scaled.jpg 2560w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEX_FIT_0111875_v2-1-scaled-300x169.jpg 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEX_FIT_0111875_v2-1-scaled-1024x576.jpg 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEX_FIT_0111875_v2-1-scaled-768x432.jpg 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEX_FIT_0111875_v2-1-scaled-1536x864.jpg 1536w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEX_FIT_0111875_v2-1-scaled-2048x1152.jpg 2048w" sizes="auto, (max-width: 2560px) 100vw, 2560px" /></figure></div></div>
			  </div>

<div class="work-project-photos container p-0 " style="background-color: ;">
			  <div class="row layout-photos-one"><div class="col single scrollmagic-fx fade-from-bottom  row-photo-0">
					  <figure class="wp-block-image"><a href="https://vimeo.com/906147320" class="fancybox" rel="noopener"><img loading="lazy" decoding="async" width="2560" height="1422" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/Screen-Shot-2025-01-02-at-3.16.58-PM-scaled.png" class="attachment-full size-full" alt="B2B Marketing social" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/Screen-Shot-2025-01-02-at-3.16.58-PM-scaled.png 2560w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/Screen-Shot-2025-01-02-at-3.16.58-PM-scaled-300x167.png 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/Screen-Shot-2025-01-02-at-3.16.58-PM-scaled-1024x569.png 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/Screen-Shot-2025-01-02-at-3.16.58-PM-scaled-768x427.png 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/Screen-Shot-2025-01-02-at-3.16.58-PM-scaled-1536x853.png 1536w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/Screen-Shot-2025-01-02-at-3.16.58-PM-scaled-2048x1138.png 2048w" sizes="auto, (max-width: 2560px) 100vw, 2560px" /></a></figure></div></div>
			  </div>

<div class="work-project-photos container p-0 " style="background-color: ;">
			  <div class="row layout-photos-one"><div class="col single scrollmagic-fx fade-from-bottom  row-photo-0">
					  <figure class=""><img loading="lazy" decoding="async" width="1667" height="813" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEX_FIT_0111875_v2-1-1.jpg" class="attachment-full size-full" alt="" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEX_FIT_0111875_v2-1-1.jpg 1667w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEX_FIT_0111875_v2-1-1-300x146.jpg 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEX_FIT_0111875_v2-1-1-1024x499.jpg 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEX_FIT_0111875_v2-1-1-768x375.jpg 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEX_FIT_0111875_v2-1-1-1536x749.jpg 1536w" sizes="auto, (max-width: 1667px) 100vw, 1667px" /></figure></div></div>
			  </div>

<div class="work-project-photos container p-0 " style="background-color: ;">
			  <div class="row layout-photos-one"><div class="col single scrollmagic-fx fade-from-bottom  row-photo-0">
					  <figure class="wp-block-image"><a href="https://vimeo.com/841287965/c17b10ce9c" class="fancybox" rel="noopener"><img loading="lazy" decoding="async" width="2560" height="1440" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEXFIT-FINAL-033-Surf-scaled.jpg" class="attachment-full size-full" alt="" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEXFIT-FINAL-033-Surf-scaled.jpg 2560w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEXFIT-FINAL-033-Surf-scaled-300x169.jpg 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEXFIT-FINAL-033-Surf-scaled-1024x576.jpg 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEXFIT-FINAL-033-Surf-scaled-768x432.jpg 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEXFIT-FINAL-033-Surf-scaled-1536x864.jpg 1536w, https://www.gigasavvy.com/wp/wp-content/uploads/2025/01/FLEXFIT-FINAL-033-Surf-scaled-2048x1152.jpg 2048w" sizes="auto, (max-width: 2560px) 100vw, 2560px" /></a></figure></div></div>
			  </div>
</div></div>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>HI-CHEW</title>
		<link>https://www.gigasavvy.com/work/hi-chew-mascot-development/</link>
		
		<dc:creator><![CDATA[Gigasavvy]]></dc:creator>
		<pubDate>Wed, 13 Nov 2024 19:33:25 +0000</pubDate>
				<guid isPermaLink="false">https://gigasavvy-dev-site.local/?post_type=our_work&#038;p=12563</guid>

					<description><![CDATA[Bringing Candy to Life with a Custom Crafted Mascot 
]]></description>
										<content:encoded><![CDATA[<div id="block_7e730f2bb613f3c972aed7fd64c79858" class=" acf-custom-block block-gigasavvy-work-project-hero block-work-project-hero" style=""><div class="image"><img loading="lazy" decoding="async" width="2560" height="988" src="https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/Chewbie-IndividualHeroCaseStudy-1.jpg" class="" alt="Bringing Candy to Life with a Custom Crafted Mascot" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/Chewbie-IndividualHeroCaseStudy-1.jpg 2560w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/Chewbie-IndividualHeroCaseStudy-1-300x116.jpg 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/Chewbie-IndividualHeroCaseStudy-1-1024x395.jpg 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/Chewbie-IndividualHeroCaseStudy-1-768x296.jpg 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/Chewbie-IndividualHeroCaseStudy-1-1536x593.jpg 1536w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/Chewbie-IndividualHeroCaseStudy-1-2048x790.jpg 2048w" sizes="auto, (max-width: 2560px) 100vw, 2560px" /></div><div class="work-title">
      <p class="h4 mb-0 scrollmagic speed2">HI-CHEW</p><h1 class="title scrollmagic speed3 offset2">Bringing Candy to Life with Custom Crafted Mascot</h1></div></div>

<div class="block-full-width scrollmagic from-bottom speed2 acf-custom-block block-full-width-content has-padding-none has-height-auto" id="block_70ecabf093f5476c5a0a1b41bc633b00" style=""><div class="inner-blocks width-narrow">

<p class="has-text-align-center h6" style="font-style:normal;font-weight:500">CHALLENGES SOLVED</p>



<p class="has-text-align-center">Market Expansion / Brand Loyalty / Brand Soul</p>

</div></div>

<div id="block_c97ffa839c0979b6e257dcbce9bf702e" class="block-full-width  acf-custom-block block-work-project-details" style=""><div class="row-wrapper scrollmagic speed1">
              <div class="row row-details"><div class="col col-icon scrollmagic from-left speed2 offset1">
                  <div class="icon"><img decoding="async" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/05/globe.svg" class="" alt="Globe" /></div>
                  </div><div class="col col-title scrollmagic from-left speed2 offset2">
                  <p class="title h3">Insight</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">In a crowded $16B candy market, HI-CHEW® has grown to $100M in sales —but to hit their newly established targets, the brand must expand its U.S. presence without losing its cult appeal.</p>
                  </div></div>
              </div><div class="row-wrapper scrollmagic speed1">
              <div class="row row-details"><div class="col col-icon scrollmagic from-left speed2 offset1">
                  <div class="icon"><img decoding="async" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/05/globe.svg" class="" alt="Globe" /></div>
                  </div><div class="col col-title scrollmagic from-left speed2 offset2">
                  <p class="title h3">Idea</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">Introduce a quirky, lovable mascot—Chewbie—as the playful face of HI-CHEW®, then launch with a “live” social stunt and strategic PR to energize fans and spark widespread buzz.</p>
                  </div></div>
              </div><div class="row-wrapper scrollmagic speed1">
              <div class="row row-details"><div class="col col-icon scrollmagic from-left speed2 offset1">
                  <div class="icon"><img decoding="async" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/05/globe.svg" class="" alt="Globe" /></div>
                  </div><div class="col col-title scrollmagic from-left speed2 offset2">
                  <p class="title h3">Impact</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">Chewbie burst onto the scene as HI-CHEW®’s official mascot with a high-impact national debut, fueling fan excitement, media buzz, and continued growth in sales and distribution.</p>
                  </div></div>
              </div></div>

<div class="block-full-width  acf-custom-block block-full-width-content has-padding-normal has-height-auto" id="block_0af6ded890ffc64ad07dc29c7ad1dc3e" style=""><div class="inner-blocks width-med-large">
<div class="work-project-photos container p-0 " style="background-color: ;">
			  <div class="row layout-photos-one"><div class="col single scrollmagic-fx fade-from-bottom  row-photo-0">
					  <figure class=""><img loading="lazy" decoding="async" width="1920" height="1080" src="https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/03-GSM2064-CaseStudies-2024-Chewbie-Concept.jpg" class="attachment-full size-full" alt="Mascot Development Brand Book" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/03-GSM2064-CaseStudies-2024-Chewbie-Concept.jpg 1920w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/03-GSM2064-CaseStudies-2024-Chewbie-Concept-300x169.jpg 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/03-GSM2064-CaseStudies-2024-Chewbie-Concept-1024x576.jpg 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/03-GSM2064-CaseStudies-2024-Chewbie-Concept-768x432.jpg 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/03-GSM2064-CaseStudies-2024-Chewbie-Concept-1536x864.jpg 1536w" sizes="auto, (max-width: 1920px) 100vw, 1920px" /></figure></div></div>
			  </div>

<div class="work-project-videos container"><div id="work-video-player" class="wp-block-image play-button scrollmagic-fx fade-from-bottom" data-current-video="" data-current-image="12572">
			  <a href="#work-video-player" class="main-video-cover" onclick="playWorkVideo(0);"><img loading="lazy" decoding="async" width="2560" height="1440" src="https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/HIC-2346-Chewbie-Launch-Assets-_Still_16.9-Press1-scaled.jpg" class="work-video-image" alt="" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/HIC-2346-Chewbie-Launch-Assets-_Still_16.9-Press1-scaled.jpg 2560w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/HIC-2346-Chewbie-Launch-Assets-_Still_16.9-Press1-scaled-300x169.jpg 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/HIC-2346-Chewbie-Launch-Assets-_Still_16.9-Press1-scaled-1024x576.jpg 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/HIC-2346-Chewbie-Launch-Assets-_Still_16.9-Press1-scaled-768x432.jpg 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/HIC-2346-Chewbie-Launch-Assets-_Still_16.9-Press1-scaled-1536x864.jpg 1536w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/HIC-2346-Chewbie-Launch-Assets-_Still_16.9-Press1-scaled-2048x1152.jpg 2048w" sizes="auto, (max-width: 2560px) 100vw, 2560px" /></a><div id="work-video-embed-0" class="work-video-embed hidden">
				<div style="padding:56.25% 0 0 0;position:relative;"><iframe src="https://player.vimeo.com/video/1066734200?badge=0&amp;autopause=0&amp;player_id=0&amp;app_id=58479" style="position:absolute;top:0;left:0;width:100%;height:100%;" frameborder="0" allow="autoplay; fullscreen; picture-in-picture" allowfullscreen></iframe></div>
				</div><script src="https://player.vimeo.com/api/player.js"></script>
			  </div></div>

<div class="work-project-photos container p-0 " style="background-color: ;">
			  <div class="row layout-photos-one"><div class="col single scrollmagic-fx fade-from-bottom  row-photo-0">
					  <figure class=""><img loading="lazy" decoding="async" width="1920" height="1194" src="https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/06-GSM2064-CaseStudies-2024-Enamel.gif" class="attachment-full size-full" alt="Mascot Development GTM Assets" /></figure></div></div>
			  </div>

<div class="work-project-photos container p-0 " style="background-color: ;">
			  <div class="row layout-photos-one"><div class="col single scrollmagic-fx fade-from-bottom  row-photo-0">
					  <figure class="wp-block-image"><a href="https://vimeo.com/1024821945" class="fancybox" rel="noopener"><img loading="lazy" decoding="async" width="1920" height="1080" src="https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/HICHEW-hero.png" class="attachment-full size-full" alt="Mascot Development Chewbie Times Square Video" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/HICHEW-hero.png 1920w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/HICHEW-hero-300x169.png 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/HICHEW-hero-1024x576.png 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/HICHEW-hero-768x432.png 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/11/HICHEW-hero-1536x864.png 1536w" sizes="auto, (max-width: 1920px) 100vw, 1920px" /></a></figure></div></div>
			  </div>
</div></div>]]></content:encoded>
					
		
		
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		<item>
		<title>Nationwide Pet Insurance</title>
		<link>https://www.gigasavvy.com/work/b2b2c-healthier-sales-program-for-healthier-pets/</link>
		
		<dc:creator><![CDATA[Gigasavvy]]></dc:creator>
		<pubDate>Fri, 19 Jul 2024 18:43:33 +0000</pubDate>
				<guid isPermaLink="false">https://gigasavvy-dev-site.local/?post_type=our_work&#038;p=12470</guid>

					<description><![CDATA[A B2B2C Sales Program to Protect Pet Health]]></description>
										<content:encoded><![CDATA[<div id="block_5d47d3b945c74ab790f017f32077d47c" class=" acf-custom-block block-gigasavvy-work-project-hero block-work-project-hero" style=""><div class="image"><img loading="lazy" decoding="async" width="2048" height="1235" src="https://www.gigasavvy.com/wp/wp-content/uploads/2024/07/NWP_HeaderImage_2048x1235.jpg" class="" alt="" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2024/07/NWP_HeaderImage_2048x1235.jpg 2048w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/07/NWP_HeaderImage_2048x1235-300x181.jpg 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/07/NWP_HeaderImage_2048x1235-1024x618.jpg 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/07/NWP_HeaderImage_2048x1235-768x463.jpg 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/07/NWP_HeaderImage_2048x1235-1536x926.jpg 1536w" sizes="auto, (max-width: 2048px) 100vw, 2048px" /></div><div class="work-title">
      <p class="h4 mb-0 scrollmagic speed2">Nationwide Pet Insurance</p><h1 class="title scrollmagic speed3 offset2">A B2B2C Sales Promoting Pet Health</h1></div></div>

<div class="block-full-width scrollmagic from-bottom speed2 acf-custom-block block-full-width-content has-padding-none has-height-auto" id="block_e400640e340a695b0498e30eee6d40ce" style=""><div class="inner-blocks width-narrow">

<p class="has-text-align-center h6" style="font-style:normal;font-weight:500">CHALLENGES SOLVED</p>



<p class="has-text-align-center">Market Expansion / Brand Loyalty</p>

</div></div>

<div id="block_adc2b1e56157766369e9f8ef5d03dffd" class="block-full-width  acf-custom-block block-work-project-details" style=""><div class="row-wrapper scrollmagic speed1">
              <div class="row row-details"><div class="col col-icon scrollmagic from-left speed2 offset1">
                  <div class="icon"><img decoding="async" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/05/globe.svg" class="" alt="Globe" /></div>
                  </div><div class="col col-title scrollmagic from-left speed2 offset2">
                  <p class="title h3">Insight</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">Despite the deep emotional bond people share with their pets, ​people don’t think to insure them as they would a child or partner​ and overall awareness of pet insurance is low. </p>
                  </div></div>
              </div><div class="row-wrapper scrollmagic speed1">
              <div class="row row-details"><div class="col col-icon scrollmagic from-left speed2 offset1">
                  <div class="icon"><img decoding="async" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/05/globe.svg" class="" alt="Globe" /></div>
                  </div><div class="col col-title scrollmagic from-left speed2 offset2">
                  <p class="title h3">Idea</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">To address low enrollment in pet insurance,  the &#8220;Insure Your Whole Family&#8221; campaign engaged pet parents​, broker partners, and HR decision makers with audience specific messaging and activations.</p>
                  </div></div>
              </div><div class="row-wrapper scrollmagic speed1">
              <div class="row row-details"><div class="col col-icon scrollmagic from-left speed2 offset1">
                  <div class="icon"><img decoding="async" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/05/globe.svg" class="" alt="Globe" /></div>
                  </div><div class="col col-title scrollmagic from-left speed2 offset2">
                  <p class="title h3">Impact</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">The success of the campaign has lead to a multi-year partnership and has left Nationwide with a more connected sales and marketing approach, stronger HR partnerships, and better-informed employees.</p>
                  </div></div>
              </div></div>

<div class="block-full-width  acf-custom-block block-full-width-content has-padding-normal has-height-auto" id="block_b0b2881133c584ca7459134981a1e23f" style=""><div class="inner-blocks width-med-large">
<div class="work-project-photos container p-0 " style="background-color: ;">
			  <div class="row layout-photos-one"><div class="col single scrollmagic-fx fade-from-bottom  row-photo-0">
					  <figure class=""><img loading="lazy" decoding="async" width="1920" height="1080" src="https://www.gigasavvy.com/wp/wp-content/uploads/2024/07/03-GSM2064-CaseStudies-2024-NationwidePet-Concept.jpg" class="attachment-full size-full" alt="B2B marketing campaign concept" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2024/07/03-GSM2064-CaseStudies-2024-NationwidePet-Concept.jpg 1920w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/07/03-GSM2064-CaseStudies-2024-NationwidePet-Concept-300x169.jpg 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/07/03-GSM2064-CaseStudies-2024-NationwidePet-Concept-1024x576.jpg 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/07/03-GSM2064-CaseStudies-2024-NationwidePet-Concept-768x432.jpg 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/07/03-GSM2064-CaseStudies-2024-NationwidePet-Concept-1536x864.jpg 1536w" sizes="auto, (max-width: 1920px) 100vw, 1920px" /></figure></div></div>
			  </div>

<div class="work-project-photos container p-0 " style="background-color: ;">
			  <div class="row layout-photos-one"><div class="col single scrollmagic-fx fade-from-bottom  row-photo-0">
					  <figure class=""><img loading="lazy" decoding="async" width="1920" height="1080" src="https://www.gigasavvy.com/wp/wp-content/uploads/2024/07/02-GSM2064-CaseStudies-2024-NationwidePet-LandingPage.jpg" class="attachment-full size-full" alt="B2B marketing campaign landing page" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2024/07/02-GSM2064-CaseStudies-2024-NationwidePet-LandingPage.jpg 1920w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/07/02-GSM2064-CaseStudies-2024-NationwidePet-LandingPage-300x169.jpg 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/07/02-GSM2064-CaseStudies-2024-NationwidePet-LandingPage-1024x576.jpg 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/07/02-GSM2064-CaseStudies-2024-NationwidePet-LandingPage-768x432.jpg 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/07/02-GSM2064-CaseStudies-2024-NationwidePet-LandingPage-1536x864.jpg 1536w" sizes="auto, (max-width: 1920px) 100vw, 1920px" /></figure></div></div>
			  </div>

<div class="work-project-photos container p-0 " style="background-color: ;">
			  <div class="row layout-photos-one"><div class="col single scrollmagic-fx fade-from-bottom  row-photo-0">
					  <figure class=""><img loading="lazy" decoding="async" width="1920" height="1080" src="https://www.gigasavvy.com/wp/wp-content/uploads/2024/07/04-GSM2064-CaseStudies-2024-NationwidePet-Flyer-1.jpg" class="attachment-full size-full" alt="" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2024/07/04-GSM2064-CaseStudies-2024-NationwidePet-Flyer-1.jpg 1920w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/07/04-GSM2064-CaseStudies-2024-NationwidePet-Flyer-1-300x169.jpg 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/07/04-GSM2064-CaseStudies-2024-NationwidePet-Flyer-1-1024x576.jpg 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/07/04-GSM2064-CaseStudies-2024-NationwidePet-Flyer-1-768x432.jpg 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/07/04-GSM2064-CaseStudies-2024-NationwidePet-Flyer-1-1536x864.jpg 1536w" sizes="auto, (max-width: 1920px) 100vw, 1920px" /></figure></div></div>
			  </div>
</div></div>]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>West Coast University</title>
		<link>https://www.gigasavvy.com/work/wcu-localized-brand-video-production/</link>
		
		<dc:creator><![CDATA[Gigasavvy]]></dc:creator>
		<pubDate>Fri, 03 Nov 2023 16:42:04 +0000</pubDate>
				<guid isPermaLink="false">https://gigasavvy-dev-site.local/?post_type=our_work&#038;p=12277</guid>

					<description><![CDATA[A Brand Campaign with Localized Appeal

]]></description>
										<content:encoded><![CDATA[<div id="block_593e0bf3529d838cc8a90f0f9be70309" class=" acf-custom-block block-gigasavvy-work-project-hero block-work-project-hero" style=""><div class="image"><img loading="lazy" decoding="async" width="2048" height="1235" src="https://www.gigasavvy.com/wp/wp-content/uploads/2023/11/WCU_HeaderImage_2048x1235-1.jpg" class="" alt="" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2023/11/WCU_HeaderImage_2048x1235-1.jpg 2048w, https://www.gigasavvy.com/wp/wp-content/uploads/2023/11/WCU_HeaderImage_2048x1235-1-300x181.jpg 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2023/11/WCU_HeaderImage_2048x1235-1-1024x618.jpg 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2023/11/WCU_HeaderImage_2048x1235-1-768x463.jpg 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2023/11/WCU_HeaderImage_2048x1235-1-1536x926.jpg 1536w" sizes="auto, (max-width: 2048px) 100vw, 2048px" /></div><div class="work-title">
      <p class="h4 mb-0 scrollmagic speed2">West Coast University</p><h1 class="title scrollmagic speed3 offset2">A Brand Campaign with Localized Appeal</h1></div></div>

<div class="block-full-width scrollmagic from-bottom speed2 acf-custom-block block-full-width-content has-padding-none has-height-auto" id="block_9e9ef8a40f38f4412d278ff94ffa2044" style=""><div class="inner-blocks width-narrow">

<p class="has-text-align-center h6" style="font-style:normal;font-weight:500">CHALLENGES SOLVED</p>



<p class="has-text-align-center">Brand Soul / Market Expansion</p>

</div></div>

<div id="block_0822066c8321aa0c2cb735ea2db23ebd" class="block-full-width  acf-custom-block block-work-project-details" style=""><div class="row-wrapper scrollmagic speed1">
              <div class="row row-details"><div class="col col-icon scrollmagic from-left speed2 offset1">
                  <div class="icon"><img decoding="async" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/05/globe.svg" class="" alt="Globe" /></div>
                  </div><div class="col col-title scrollmagic from-left speed2 offset2">
                  <p class="title h3">Insight</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">WCU, a leader in health education and training, is expanding to Dallas and Miami, creating an opportunity to build local awareness, while showcasing its proven expertise.</p>
                  </div></div>
              </div><div class="row-wrapper scrollmagic speed1">
              <div class="row row-details"><div class="col col-icon scrollmagic from-left speed2 offset1">
                  <div class="icon"><img decoding="async" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/05/globe.svg" class="" alt="Globe" /></div>
                  </div><div class="col col-title scrollmagic from-left speed2 offset2">
                  <p class="title h3">Idea</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">We spotlighted 30 WCU nursing alumni in Dallas and Miami, using their unique, true to life stories to show how WCU empowers nurses through real-world training and community impact.</p>
                  </div></div>
              </div><div class="row-wrapper scrollmagic speed1">
              <div class="row row-details"><div class="col col-icon scrollmagic from-left speed2 offset1">
                  <div class="icon"><img decoding="async" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/05/globe.svg" class="" alt="Globe" /></div>
                  </div><div class="col col-title scrollmagic from-left speed2 offset2">
                  <p class="title h3">Impact</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">The campaign boosted awareness of WCU’s offerings, strengthened brand affinity through alumni engagement, and won a coveted industry award for Advertising.</p>
                  </div></div>
              </div></div>

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<div class="work-project-videos container"><div id="work-video-player" class="wp-block-image play-button scrollmagic-fx fade-from-bottom" data-current-video="" data-current-image="12281">
			  <a href="#work-video-player" class="main-video-cover" onclick="playWorkVideo(0);"><img loading="lazy" decoding="async" width="2560" height="1707" src="https://www.gigasavvy.com/wp/wp-content/uploads/2023/11/DSC09788-Edit-8MB-2-scaled.jpg" class="work-video-image" alt="" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2023/11/DSC09788-Edit-8MB-2-scaled.jpg 2560w, https://www.gigasavvy.com/wp/wp-content/uploads/2023/11/DSC09788-Edit-8MB-2-scaled-300x200.jpg 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2023/11/DSC09788-Edit-8MB-2-scaled-1024x683.jpg 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2023/11/DSC09788-Edit-8MB-2-scaled-768x512.jpg 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2023/11/DSC09788-Edit-8MB-2-scaled-1536x1024.jpg 1536w, https://www.gigasavvy.com/wp/wp-content/uploads/2023/11/DSC09788-Edit-8MB-2-scaled-2048x1366.jpg 2048w" sizes="auto, (max-width: 2560px) 100vw, 2560px" /></a><div id="work-video-embed-0" class="work-video-embed hidden">
				<div style="padding:56.25% 0 0 0;position:relative;"><iframe src="https://player.vimeo.com/video/927241089?badge=0&amp;autopause=0&amp;player_id=0&amp;app_id=58479" style="position:absolute;top:0;left:0;width:100%;height:100%;" frameborder="0" allow="autoplay; fullscreen; picture-in-picture" allowfullscreen></iframe></div>
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<div class="work-project-photos container p-0 " style="background-color: ;">
			  <div class="row layout-photos-one"><div class="col single scrollmagic-fx fade-from-bottom  row-photo-0">
					  <figure class=""><img loading="lazy" decoding="async" width="2000" height="958" src="https://www.gigasavvy.com/wp/wp-content/uploads/2023/11/GSM-WorkPages-WCU-Work-2-1.jpg" class="attachment-full size-full" alt="" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2023/11/GSM-WorkPages-WCU-Work-2-1.jpg 2000w, https://www.gigasavvy.com/wp/wp-content/uploads/2023/11/GSM-WorkPages-WCU-Work-2-1-300x144.jpg 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2023/11/GSM-WorkPages-WCU-Work-2-1-1024x490.jpg 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2023/11/GSM-WorkPages-WCU-Work-2-1-768x368.jpg 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2023/11/GSM-WorkPages-WCU-Work-2-1-1536x736.jpg 1536w" sizes="auto, (max-width: 2000px) 100vw, 2000px" /></figure></div></div>
			  </div>

<div class="work-project-photos container p-0 " style="background-color: ;">
			  <div class="row layout-photos-one"><div class="col single scrollmagic-fx fade-from-bottom  row-photo-0">
					  <figure class=""><img loading="lazy" decoding="async" width="1920" height="1080" src="https://www.gigasavvy.com/wp/wp-content/uploads/2023/11/GSM-WorkPages-WCU-Work-3.png" class="attachment-full size-full" alt="" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2023/11/GSM-WorkPages-WCU-Work-3.png 1920w, https://www.gigasavvy.com/wp/wp-content/uploads/2023/11/GSM-WorkPages-WCU-Work-3-300x169.png 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2023/11/GSM-WorkPages-WCU-Work-3-1024x576.png 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2023/11/GSM-WorkPages-WCU-Work-3-768x432.png 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2023/11/GSM-WorkPages-WCU-Work-3-1536x864.png 1536w" sizes="auto, (max-width: 1920px) 100vw, 1920px" /></figure></div></div>
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		<item>
		<title>CEFCO Y&#8217;ALL</title>
		<link>https://www.gigasavvy.com/work/yall-premium-snack-brand-identity/</link>
		
		<dc:creator><![CDATA[Gigasavvy]]></dc:creator>
		<pubDate>Wed, 08 May 2024 17:52:10 +0000</pubDate>
				<guid isPermaLink="false">https://gigasavvy-dev-site.local/?post_type=our_work&#038;p=12441</guid>

					<description><![CDATA[Creating a Premium C-Store CPG Brand]]></description>
										<content:encoded><![CDATA[<div id="block_71aa8090d72843fb200877262edce4c8" class=" acf-custom-block block-gigasavvy-work-project-hero block-work-project-hero" style=""><div class="image"><img loading="lazy" decoding="async" width="2560" height="988" src="https://www.gigasavvy.com/wp/wp-content/uploads/2024/05/YALL-IndividualHeroCaseStudy-1.png" class="" alt="Creating a Premium C-Store CPG Brand" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2024/05/YALL-IndividualHeroCaseStudy-1.png 2560w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/05/YALL-IndividualHeroCaseStudy-1-300x116.png 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/05/YALL-IndividualHeroCaseStudy-1-1024x395.png 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/05/YALL-IndividualHeroCaseStudy-1-768x296.png 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/05/YALL-IndividualHeroCaseStudy-1-1536x593.png 1536w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/05/YALL-IndividualHeroCaseStudy-1-2048x790.png 2048w" sizes="auto, (max-width: 2560px) 100vw, 2560px" /></div><div class="work-title">
      <p class="h4 mb-0 scrollmagic speed2">CEFCO Y&#8217;ALL</p><h1 class="title scrollmagic speed3 offset2">Creating a Premium C-Store CPG Brand</h1></div></div>

<div class="block-full-width scrollmagic from-bottom speed2 acf-custom-block block-full-width-content has-padding-none has-height-auto" id="block_e983087b7727bf55bbac709c1a3c052f" style=""><div class="inner-blocks width-narrow">

<p class="has-text-align-center h6" style="font-style:normal;font-weight:500">CHALLENGES SOLVED</p>



<p class="has-text-align-center">Category Innovation / Brand Loyalty</p>

</div></div>

<div id="block_32c36976a57221076323d80c6bdf37ce" class="block-full-width  acf-custom-block block-work-project-details" style=""><div class="row-wrapper scrollmagic speed1">
              <div class="row row-details"><div class="col col-icon scrollmagic from-left speed2 offset1">
                  <div class="icon"><img decoding="async" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/05/globe.svg" class="" alt="Globe" /></div>
                  </div><div class="col col-title scrollmagic from-left speed2 offset2">
                  <p class="title h3">Insight</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">C-store shoppers often buy on impulse or emotion, making private label brands easy to overlook when they lack personality or connection.</p>
                  </div></div>
              </div><div class="row-wrapper scrollmagic speed1">
              <div class="row row-details"><div class="col col-icon scrollmagic from-left speed2 offset1">
                  <div class="icon"><img decoding="async" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/05/globe.svg" class="" alt="Globe" /></div>
                  </div><div class="col col-title scrollmagic from-left speed2 offset2">
                  <p class="title h3">Idea</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">Develop a bold, snarky Southern-style private label brand that stands out and connects with young, blue-collar men.</p>
                  </div></div>
              </div><div class="row-wrapper scrollmagic speed1">
              <div class="row row-details"><div class="col col-icon scrollmagic from-left speed2 offset1">
                  <div class="icon"><img decoding="async" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/05/globe.svg" class="" alt="Globe" /></div>
                  </div><div class="col col-title scrollmagic from-left speed2 offset2">
                  <p class="title h3">Impact</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">Bold Y’ALL branding turned CEFCO’s snacks into top sellers and industry standouts—contributing to a $1.145 billion all-cash acquisition soon after.</p>
                  </div></div>
              </div></div>

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<div class="work-project-photos container p-0 " style="background-color: ;">
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					  <figure class=""><img loading="lazy" decoding="async" width="1600" height="528" src="https://www.gigasavvy.com/wp/wp-content/uploads/2024/04/GSM-WorkPages-Cefco-Work-5.png" class="attachment-full size-full" alt="" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2024/04/GSM-WorkPages-Cefco-Work-5.png 1600w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/04/GSM-WorkPages-Cefco-Work-5-300x99.png 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/04/GSM-WorkPages-Cefco-Work-5-1024x338.png 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/04/GSM-WorkPages-Cefco-Work-5-768x253.png 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/04/GSM-WorkPages-Cefco-Work-5-1536x507.png 1536w" sizes="auto, (max-width: 1600px) 100vw, 1600px" /></figure></div></div>
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<div class="work-project-photos container p-0 " style="background-color: ;">
			  <div class="row layout-photos-one"><div class="col single scrollmagic-fx fade-from-bottom  row-photo-0">
					  <figure class=""><img loading="lazy" decoding="async" width="2000" height="760" src="https://www.gigasavvy.com/wp/wp-content/uploads/2024/05/GSM-WorkPages-Cefco-Work-3.png" class="attachment-full size-full" alt="CEFCO Y&#039;ALL" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2024/05/GSM-WorkPages-Cefco-Work-3.png 2000w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/05/GSM-WorkPages-Cefco-Work-3-300x114.png 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/05/GSM-WorkPages-Cefco-Work-3-1024x389.png 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/05/GSM-WorkPages-Cefco-Work-3-768x292.png 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/05/GSM-WorkPages-Cefco-Work-3-1536x584.png 1536w" sizes="auto, (max-width: 2000px) 100vw, 2000px" /></figure></div></div>
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			  <div class="row layout-photos-one"><div class="col single scrollmagic-fx fade-from-bottom  row-photo-0">
					  <figure class=""><img loading="lazy" decoding="async" width="1600" height="528" src="https://www.gigasavvy.com/wp/wp-content/uploads/2024/04/GSM-WorkPages-Cefco-Work-1.png" class="attachment-full size-full" alt="" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2024/04/GSM-WorkPages-Cefco-Work-1.png 1600w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/04/GSM-WorkPages-Cefco-Work-1-300x99.png 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/04/GSM-WorkPages-Cefco-Work-1-1024x338.png 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/04/GSM-WorkPages-Cefco-Work-1-768x253.png 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2024/04/GSM-WorkPages-Cefco-Work-1-1536x507.png 1536w" sizes="auto, (max-width: 1600px) 100vw, 1600px" /></figure></div></div>
			  </div>
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		<item>
		<title>HI-CHEW</title>
		<link>https://www.gigasavvy.com/work/hi-chew-integrated-marketing-campaign/</link>
		
		<dc:creator><![CDATA[Gigasavvy]]></dc:creator>
		<pubDate>Tue, 31 Oct 2023 16:08:27 +0000</pubDate>
				<guid isPermaLink="false">https://gigasavvy-dev-site.local/?post_type=our_work&#038;p=12272</guid>

					<description><![CDATA[Spreading Sweet Joy to the Masses
]]></description>
										<content:encoded><![CDATA[<div id="block_b19d25041d3ed272b99c371b5e02d2ff" class=" acf-custom-block block-gigasavvy-work-project-hero block-work-project-hero" style=""><div class="image"><img loading="lazy" decoding="async" width="2048" height="1235" src="https://www.gigasavvy.com/wp/wp-content/uploads/2021/02/HC-ChooseHC_HeaderImage_2048x1235.jpg" class="" alt="" srcset="https://www.gigasavvy.com/wp/wp-content/uploads/2021/02/HC-ChooseHC_HeaderImage_2048x1235.jpg 2048w, https://www.gigasavvy.com/wp/wp-content/uploads/2021/02/HC-ChooseHC_HeaderImage_2048x1235-300x181.jpg 300w, https://www.gigasavvy.com/wp/wp-content/uploads/2021/02/HC-ChooseHC_HeaderImage_2048x1235-1024x618.jpg 1024w, https://www.gigasavvy.com/wp/wp-content/uploads/2021/02/HC-ChooseHC_HeaderImage_2048x1235-768x463.jpg 768w, https://www.gigasavvy.com/wp/wp-content/uploads/2021/02/HC-ChooseHC_HeaderImage_2048x1235-1536x926.jpg 1536w" sizes="auto, (max-width: 2048px) 100vw, 2048px" /></div><div class="work-title">
      <p class="h4 mb-0 scrollmagic speed2">HI-CHEW</p><h1 class="title scrollmagic speed3 offset2">Spreading Sweet Joy to the Masses</h1></div></div>

<div class="block-full-width scrollmagic from-bottom speed2 acf-custom-block block-full-width-content has-padding-none has-height-auto" id="block_9f91d624b1d5cfd5a6f7e3981e909641" style=""><div class="inner-blocks width-narrow">

<p class="has-text-align-center h6" style="font-style:normal;font-weight:500">CHALLENGES SOLVED</p>



<p class="has-text-align-center">Brand Loyalty / Market Expansion</p>

</div></div>

<div id="block_a520fc71c44209e1c84759313c1d2ae4" class="block-full-width  acf-custom-block block-work-project-details" style=""><div class="row-wrapper scrollmagic speed1">
              <div class="row row-details"><div class="col col-icon scrollmagic from-left speed2 offset1">
                  <div class="icon"><img decoding="async" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/05/globe.svg" class="" alt="Globe" /></div>
                  </div><div class="col col-title scrollmagic from-left speed2 offset2">
                  <p class="title h3">Insight</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">HI-CHEW’s cult-favorite status signaled a big opportunity to turn curiosity into love — and bring the fun to a wider U.S. audience.</p>
                  </div></div>
              </div><div class="row-wrapper scrollmagic speed1">
              <div class="row row-details"><div class="col col-icon scrollmagic from-left speed2 offset1">
                  <div class="icon"><img decoding="async" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/05/globe.svg" class="" alt="Globe" /></div>
                  </div><div class="col col-title scrollmagic from-left speed2 offset2">
                  <p class="title h3">Idea</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">We brought HI-CHEW’s vibrant energy to the mass market by celebrating individuality and fun, using bold visuals and a catchy tagline, “Choose Different, Choose Fun, Chew HI-CHEW&#8221;.</p>
                  </div></div>
              </div><div class="row-wrapper scrollmagic speed1">
              <div class="row row-details"><div class="col col-icon scrollmagic from-left speed2 offset1">
                  <div class="icon"><img decoding="async" src="https://www.gigasavvy.com/wp/wp-content/uploads/2025/05/globe.svg" class="" alt="Globe" /></div>
                  </div><div class="col col-title scrollmagic from-left speed2 offset2">
                  <p class="title h3">Impact</p>
                  </div><div class="col col-description scrollmagic from-right speed2 offset3">
                  <p class="description">The campaign officially launched HI-CHEW into the mainstream market and helped it to achieve double-digit year-over-year sales growth.</p>
                  </div></div>
              </div></div>

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