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Black Angus Market

A Legacy of Flavor, Now Delivered with Black Angus Marketplace

CHALLENGES SOLVED

Category Innovation / Market Expansion

Globe

Insight

Black Angus saw an opportunity to expand into the online marketplace, offering premium steak, signature sauces, cutlery, and more—all delivered with the brand’s quality and heritage.

Globe

Idea

We crafted a fresh brand identity for Black Angus Market, inspired by classic Americana and anchored in messaging that celebrates quality, tradition, and premium offerings.

Globe

Impact

The new online offering diversified revenue streams, while the campaign delivered 2x higher click-through rates and cut cost-per-click by up to 75% compared to previous brand efforts.