4 min read
Falling In Love With Your Brand: The Psychology of Brand Loyalty
As marketers, we all want the same thing: For the right person to come along, lock eyes with ...
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3 min read
Between the Lines of Data: Why Good Stories Matter
Each clamoring for relevance, 4,000 to 10,000 advertisements cross the average consumer’s path daily.* We’ve all heard the ...
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7 min read
6 Actionable Marketing Trends for 2019
The hot item on everyone’s agenda heading into 2019: how to climb to the top in today’s ever-changing, ...
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6 min read
Keeping a Customer for Life: Full-Funnel Strategy and Retention Marketing
Whenever I hear fellow media planners and strategists talk about the consumer journey, the conversation seems to end ...
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5 min read
Production at its Sweetest: A Behind-The Scenes Look at the HI-CHEW Commercial
This September, Gigasavvy launched a nationally broadcast advertisement for candy brand, HI-CHEW. Today, we’re talking to Gigasavvy Producer, ...
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4 min read
Influencer Marketing is on 🔥! Tips to rock your next Influencer Marketing campaign.
Influencer marketing is becoming one of the most popular and effective methods for brands to reach a large ...
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5 min read
3 Ways Brand Strategy Makes Your Life Easier
“A brand is what other people say about you when you’re not in the room.” This is how ...
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3 min read
4 Tips for Creating Thumb-Stopping Social Media Content
Between social media platforms, emails, news, and text messages, an average person scrolls through about 300 feet of ...
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4 min read
The New Gigasavvy: Making Moves in Changing Times
Did you know the concept of a marketing agency has existed since the early 1700s? Obviously, a lot ...
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