Kristy Gulsvig is the Brand Strategy Director at Gigasavvy. A brand strategy and market research specialist, Kristy uses a process-driven approach that combines data and creativity to help companies define their brand story and unique value proposition.
Over her career, Kristy has worked with over 75 brands ranging from startups to Fortune 500 companies. She interfaces with local, national and global teams to develop transformational brand strategies that create raving fans and fierce loyalists. She loves working with data analysts and creative types, bridging the gap between heartfelt storytelling and metrics-driven strategy. The result is authentic brands that support an organization’s business objectives and future vision.
When she’s not elbow-deep in a spreadsheet, Kristy is spending time with her two daughters, painting rainbows and watching Disney movies. If you haven’t seen The Princess and the Frog, it gets two thumbs up at Kristy’s house!
- Long Hikes
- HBO Dramas
- Gin & Tonics
- Philosophical conversations that go for days
- Hike Half Dome
- Live on the Beach
- Find the world’s best chocolate chip cookie recipe and master it