Insight:
Lendistry is a minority-led fintech and small business lender dedicated to driving equitable economic growth. Over the past decade, Lendistry has delivered more than $10 billion in loans and grant funding to small businesses and underserved communities, but the brand had yet to tell its story to a broader audience.
CLIENT
Lendistry
SERVICES
Campaign Development
Video Production
Photography
Campaign Assets
Idea:
Leverage Lendistry’s partnership with the L.A. Sparks and WNBA All-Star Azurá Stevens to create a personal, authentic connection with an engaged audience. Spotlight local, minority-owned small businesses sharing real success stories made possible through Lendistry’s financial support.
Impact:
With a powerful platform at every L.A. Sparks home game, Lendistry reaches a captivated audience of over 250,000 fans annually—an unmatched opportunity to share its heartfelt mission and spotlight the real impact of equitable access to capital.
Let's Get to Work
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