Insight:
Flying on commercial airlines these days can be a miserable experience, but very few people have the money to fly private and are unaware that another option exists. They long for simpler times when flying was fun, luxurious and affordable.
CLIENT
JSX
SERVICES
Creative Strategy
Concept & Campaign
Video Production
Photography
Social Media Content
Integrated Campaign

Idea:
Create a retro style campaign akin to those of the 1950s and 60s, while showcasing all of the modern luxuries that JSX has to offer and paying homage to the golden age of aviation.



Impact:
This award-winning campaign effectively positioned JSX as the go-to choice for elevated travel and drove significant increases in ticket sales. Through a cohesive creative and strategic approach, the campaign showcased JSX’s premium service as accessible to all, reaching travelers nationwide across multiple platforms.
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